Cornell University researcher Brian Wansink is famous for his studies of food behavior, but in recent months, evidence has piled up that challenges his research. Now, the latest voice claiming to be a victim is... Joy of Cooking. Yes, the legendary cookbook that has been published since 1936.
In 2009, Wansink and his team reviewed seven editions of Joy of Cooking to conclude that the recipes were increasing in both calorie count and portion size. They implied that the well-known cookbook, and not just fatty restaurant meals, was responsible for growing obesity rates.
In a tweetstorm this week, the Joy of Cooking Twitter account claimed that Wansink’s analysis was unfair. For example, Wansink choose to analyze only 18 out of the 275...
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