Eight years and 250 million downloads later, Words With Friends is getting a sequel. The word game, a touchscreen take on Scrabble that once got Alec Baldwin kicked off a plane, first launched in 2009 and has been one of mobile’s most enduring hits. Since then, the game and its studio were acquired by Zynga, and Words With Friends has received multiple updates and been ported to a range of platforms. Most recently, a stripped-down version came to Facebook Messenger. As with many long-running games, this success creates an interesting dilemma for its developers: how do you build something new without disrupting the existing audience?
For Zynga, the solution was to make a sequel that’s entirely optional, ensuring it was fully compatible...
from The Verge - All Posts http://ift.tt/2hex6LM
via IFTTT //
No comments:
Post a Comment