Dwayne “The Rock” Johnson, owner of America’s most radiant smile and busiest schedule, is today getting into the gadget endorsement game with a set of $249 wireless workout headphones called Project Rock. Built by JBL in partnership with Under Armour, these are adorned with The Rock’s signature Brahma Bull insignia and are being launched alongside a Spotify playlist, curated by Johnson, called Iron Paradise Airwaves. Oh, and The Rock is also launching his own “Chase Greatness” workout gear and UA training shoes, the latter of which he helped to design.
The Project Rock headphones — technically, they’re the Project Rock Edition of the new UA Sport Wireless headphones — combine a pair of Under Armour fabrics. You get SuperVent lining the...
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